Yes, we all know this technically correct; the apostrophe is showing the omission of the “e” in “Approaches”, but they have plenty of room for it, so that’s extremely unlikely.
(Thanks, RW!)
Facebook Comments
5 thoughts on “Insert that apostrophe before winter approach’s!”
Since when was it technically correct to substitute an apostrophe for the letter “e” in “approaches”?
To add to the abuse of the apostrophe, they have capitalised just about every word! I wonder why they did that. And the use of the ampersand (&) is equally bad in copywriting.
I loved the build up that I got reading through lots of plurals (correctly spelled, without apostrophes) before being hit with the final outrage. Thanks!
Since when was it technically correct to substitute an apostrophe for the letter “e” in “approaches”?
“Technically” in that apostrophes are used to show the omission of letters. Not a standard contraction by any means.
To add to the abuse of the apostrophe, they have capitalised just about every word! I wonder why they did that.
And the use of the ampersand (&) is equally bad in copywriting.
Cape Cod
I loved the build up that I got reading through lots of plurals (correctly spelled, without apostrophes) before being hit with the final outrage. Thanks!